SNF Nostos


Fred Guttenberg

Activist & Author
Founder, Orange of Ribbons for Jaime

Fred Guttenberg began his public life after the murder of his 14 year old daughter Jaime.  The day after the murder, Fred attended a public vigil in Parkland.  While there, the Mayor asked him to speak.  His words shook a nation. 

Four months prior to this, Fred’s brother Michael passed away in October 2017 from cancer related to his service on 9/11.  He was one of the original first responders and trapped in the WTC as it collapsed. Amazingly, the room that they hid out in did not collapse and Michael and his team of physicians spent 16 days at ground zero taking care of others

Following his involvement in these two American Tragedies, Fred has traveled the country talking about both events but also talking about perspective, perseverance, and resilience.  He discusses pivotal moments in our life and how we respond to those moments.  Fred’s mission led him to write his first book Find The Helpers and his follow up book American Carnage with Tom Gabor.

Fred’s professional life previously included over a decade of management with Johnson and Johnson, followed by almost 15 years as an entrepreneur, with 19 Dunkin Donuts, which he sold in November 2016.

Photo credit: Carlos Aristizabal